The best blog entry on Scam Ads
I've just found a great blog entry by another advertising blog on Scam Ads. It talks about examples and why scam exists. http://www.adsulikeit.blogspot.co.uk/2013/04/by-roger-pe-its-awards-season-again.html
I've just found a great blog entry by another advertising blog on Scam Ads. It talks about examples and why scam exists. http://www.adsulikeit.blogspot.co.uk/2013/04/by-roger-pe-its-awards-season-again.html
Being an amateur history geek I passed by The London School of Hygene and Tropical Medicine (an awesome title in itself) as they were having an exhibition to celebrate the bicentenary of John Snow (1813-1858). John Snow was a disease ‘detective’ and was responsible for mapping out the Cholera outbreaks ...
Anyone who works in the vague realms of advertising knows the history of modern day insight advertising. For those who don’t know the story, simplified over the years is the following: DDB (the creative director being Bill Bernbach) and the creative hit team of Helmut Krone and Julian Koenig seemed to ...
In the early days of youtube, we saw a myriad of ad agencies from good to awful that used youtube vids as ‘inspiration’ for their ads. In fact it still goes on today. ...
It’s an anomaly. An advertising agency whose trade is to 'be creative' quite often has the least creative name possible. Often sounding like a secret society for admittance to the annual Soggy Biscuit beat off championships, they seem to be law firms masquerading as ad agencies. Break out the cognac and ...
When I was at ad-school it was always stressed to innovate. Even though few of us ‘got’ or grasped what internet advertising could do, we all knew internet advertising would go on to do some pretty big business in the wake of the BMW film spots of 2002. When we ...
Being the James Bond of advertising (not in terms of suaveness or looks but in terms of ending up in random places around the world) I’ve seen a cornucopia of agencies and how they work from the inside. From Kenya to Saudi Arabia, from Ethiopia to the United Kingdom, advertising agencies ...
I recently attended the last Converge event of the year. Converge is a tech/design/management collaboration seminar that runs in London. Perhaps the most interesting revelation of the night for me was a speaker that touched on Klout. And how businesses are ...
In bigger markets it is a common practice to split the advertising account between several agencies down into discipline. Ideally the direct would go to a direct specific agency, the above the line, to the above the line agency, and so on. This sounds an ideal solution. You have the most ...
Recently, a friend pointed me in the direction of this article: http://www.voxeu.org/article/advertising-and-consumer-prices He’s an economist, and I’m not. Which means one thing. I spent the best part of 10 minutes trying to decipher it. But once I did decipher it, some ...
