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The Art Directors Have Won

I can remember when I first became an art director. I flipped a coin with my ad partner and lost. Aside from a few art director roles I’ve consigned myself to fact that I write better than I can design. If the converse was ...

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Different names. Same dog.

Will a dog react to commands in languages outside of its native one? Will a Puli (a long haired Polish dog) respond to fetch? Or will it only respond to pobrać? This was the conversation that was being animatedly discussed beside me one day in a pub by a couple who perhaps ...

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We need more people like John Snow

Being an amateur history geek I passed by The London School of Hygene and Tropical Medicine (an awesome title in itself) as they were having an exhibition to celebrate the bicentenary of John Snow (1813-1858). John Snow was a disease ‘detective’ and was responsible for mapping out the Cholera outbreaks ...

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Greece’s problems and how gilded brands are hard to reverse

Never has the world been so close to total chaos as when on Wednesday Greek Prime Minister George Papandreou offered a referendum as to whether the Greek people would accept a bail out plan much to the disbelief of some European leaders. Surprise, surprise, the next morning (just 20 minutes ago) ...

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Be the squirrel

Ahhh, that elusive equation that makes people converse, interact and refer to brands. The modern day transmutation of lead to gold. It’s something that a lot of people talk about but few do it successfully. Yes, it’s true that agencies are the ...

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