Work from May, 2015

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Of Mice and Men – Droga5 and the story that every London start-up goes through

Elon Musk once said “Running a start up is like eating glass. You just start to like the taste of your own blood.” Ouch. In the wake of Nik Studzinski’s departure from Droga5 London you have to look at advertising start ups with a similar philosophy. In London there have been ...

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Ad creatives in London v New Zealand

Sometimes I look back on my time in ad agencies in New Zealand and wish I could’ve told my former self to have stuck it out there for longer. The reason for this is as one famous Australian ECD once said, “advertising in New Zealand is like playing tennis without a ...

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