Work from October, 2012

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Social Media > An Idea

I was recently catching up with a fellow creative when our conversation turned to an entry into the White Pencil. The White Pencil is a D&AD initiative where the winner wins a prestigious white pencil. This sounds relatively trivial for anyone ...

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The Good, The Bad and The Innovative.

Sometimes lessons can be learnt from totally unrelated fields. Westerns, a personal favourite film genre of mine, can teach us more about innovation and running businesses then you'd initially like to believe. See below for ...

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The art of collaboration

You often hear that ‘ideas can come from anywhere’, unless you’re employed as a creative in an ad agency, then from the creative’s pov it’s ‘ideas should come from me, because it’s my profession.’ It’s a difficult notion for others to accept. “You get paid… to think up ideas?” yet because ...

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