Of Mice and Men – Droga5 and the story that every London start-up goes through

Elon Musk once said “Running a start up is like eating glass. You just start to like the taste of your own blood.” Ouch. In the wake of Nik Studzinski’s departure from Droga5 London you have to look at advertising start ups with a similar philosophy. In London there have been ...

Ad creatives in London v New Zealand

Sometimes I look back on my time in ad agencies in New Zealand and wish I could’ve told my former self to have stuck it out there for longer. The reason for this is as one famous Australian ECD once said, “advertising in New Zealand is like playing tennis without a ...

Inverse emotions

If you type in Neville Chamberlain into Google Images you'll find what this post is all about. To backtrack a little, Neville Chamberlain was the Prime Minister of Team Great Britain on the lead up to WW2 and the first year of it. He's remembered for being completely out of touch ...

Key West Inc.

Beyond Miami and the glades, there’s a bridge that leads to the Keys. If you’ve never been on them, you need to before you die – the most famous of these bridges is the seven mile bridge. It divides the Atlantic Ocean from the Gulf of Mexico. It’s a bridge ...

I see ad agencies

We need ad agencies like I need cancer. We are bombarded and berated with bright neon lights purloining everything from hand sanitizer through to funeral care. Yet we tolerate their existence. We even endorse them at certain points in our life. Could advertising be some sort of reflection of humanity, that we ...

Minimalislaughter

“How do you carve an elephant. You chip away anything that doesn’t look like an elephant and what’s left is an elephant”. Theodore W. Khell   We’ve heard the simplest route is often the best when it comes to advertising. A little like Occum’s razor, the best communication is founded in the ...

Short ass post

There’s a fine line between scared and concerned. Since I don’t like to say I’m scared, I say I’m concerned instead. Advertising reviews I fear abide by the same set of rules. When others say they are concerned over the creative work, what they actually mean is they are scared ...

10 years on

I’ve never been one for pomp and circumstance but I’ve just hit the big 10 year anniversary in advertising as a creative. The ol’ one zero. The ol’ The ol’ one… …zero. I was on the verge of celebrating with a ‘I’m turning 10 party’. Then ...

The crotch

This morning I saw an ad at the underground station for an erectile dysfunction product. It was some sort of Viagra substitute.  It was one of those moopi / adshel type things In the ad was a football lineout. One man in the line out was broadly smiling with his hands ...

What’s in a name?

I was thinking this morning about how the hardest part of writing the script of Ghostbusters would have been what exactly do you call them? What would an alternative name be? I can’t see Bill Murray kicking open a door to reveal ...

← Older
Subscribe Scroll to Top